do you find the Directories?
A good place
to start is with the general directories like Yahoo. Check your
category and see if they have an additional list of Directories.
Another place to find directories is using search engines. If
the directory is close to the top of the list then you'll benefit
by getting your site listed in these directories. Go the search
engines and enter your product or service. See who's on top
and see if it's a directory or not.
listed is usually a pretty straightforward process. Usually
they have an "add" button either on the home page
or within each category. If possible find the category of your
product or service and add your site from there.
that most good directories require a real person to review your
site and add your listing to the directory. This can take anywhere
from a few hours to several months. Getting listed in the Yahoo
Directory can take several years. Some parts of the Yahoo directory
are rarely updated. If you pay a fee to be listed under the
commercial area of the site you can substantially reduce the
time it takes to get listed.
charge a small fee to be listed. You should be able to tell
if the site is just a scam or a legitimate directory. If you
can't tell if the site is a good one or not keep looking before
you pay to be listed. Once you review four or five of these
sites you should be able to separate the good ones from the
bad ones. If you find youre getting involved yourself
in the site and find good resources and information, then that's
probably a good one.
Response from Directories
these sites allow you to pay for a top spot in the directory.
This can be a very worth while thing to do. You might want to
wait to see if you get response from the site before you pay
to get yourself to the top, but remember to come back to the
sites that are already generating traffic to try to increase
it. Another great way to increase your response from these directories
is to buy advertising space on them. If the directory is specific
to your category then you can purchase a 'run of site' ad which
can sometimes be really a great deal. A run of site
ad may be displayed on any page of the site. If you need to
reach just a subset of visitors to the site then you may be
able to purchase ads space under just the category that youre
interested in or you can sometimes purchase space on the results
page of a search containing a specific search word.